Get ready for Snowfest 2015!

El Niño is coming, and it’s gonna be a monster of a season – we’re expecting (hoping? praying?!?) for snow and rain and any other forms of water than The Boy wants to sling at us (as long as he’s nice and leaves California with a solid snowpack). So this year, Snowfest is officially a welcome home party for El Niño himself! Help us celebrate winter in style, with lift tickets and prizes from all manner of excellent mountain resorts and vendors, as well as beers from your favorite local breweries.

RSVP here for the Snowfest nearest you!

Campbell store: Friday, Nov. 13, 4pm-8pm

Berkeley store: Saturday, Nov. 14, 12pm-4pm

Presidio store: Sunday, Nov. 15, 3pm-7pm


Zip it and get back to school.



Our stores are (back)packed full of back(pack) to school deals! Of course, the madness goes far beyond packs for your back: we’ve got those gym shoes junior’s been eyeing, water bottles, new clothes at great prices, lunch boxes, and of course, all the sports equipment she can dream up.

But let’s start with the stuff you stuff your stuff in, pictured above (starting at top left):

Burton Taylor Pack – $79.95, Burton Day Hiker – $50 (compare at $70), The North Face Crevasse Pack – $80 (compare at $99), Dakine Sophia Pack – $40 (compare at $50), Burton Tinder Pack – $69.95, Jansport Right Pack Expression – $64, Marmot Salt Point Pack – $69, Marmot Empire Pack – $79, The North Face Borealis – $89, Timbuk2 Sunset Pack – $95 (compare at $109), Jansport High Stakes – $36, Jansport Baugmann Desert Pack – $60, and the Gregory Trailblazer Day Pack – $98 (compare at $119).

How to make a CLIFasaurus Rex!


When CLIF Bar boxes are just $9.99 each (which they will be from now ’til Labor Day), you get a little extra leeway to get creative.

Our first thought was that Crunchy Peanut Butter CLIF bars would make a pretty excellent dinosaur (with a couple chocolate chips for the eyes and teeth, of course). We could not have been more right!

We’d like to think there’s some complicated alchemy that goes into making a CLIFasaurus Rex, but alas, it’s as simple as it looks. We used a little less than 12 bars (a box) to make this bad boy, but you could probably use less with a cleverly-built skeleton to keep him from toppling. Decorate your CLIFasaurus Rex with chocolate chip teeth and eyes, or use coconut chips for stegosaurus back plates, or pretzel sticks for triceratops horns. Or just eat your CLIF bars like a regular person. That’s cool, too.

What will you do with your CLIF bar boxes?


Don’t be basic.


If you’re into yoga, or barre, or Pilates, or maybe that super intense Core40 stuff, than you know there’s a uniform that goes into taking those classes. Black yoga pants. Neutral tank top. French tips. Starbucks gold card. It’s a wee bit repetitive. So we asked ourselves, is this our customer? Do they want repetitive and safe? Or do they want to look as creative and unique as they feel? We looked down at our neon green polka-dotted toenails and said Nay, this shall not be so.

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Infiltrate the Tour de France!

buzz_letour2015 copy I mean, you’ve got the skills, right? All you need is the right look, and for that we’ve got you covered. We’ve got team kits for Cannondale-Garmin and Orica-GreenEDGE, team bikes for Cannondale and BMC, and all the little details you need to really look the part: the Giro Air Attack Shield helmet, Shimano R171 cycling shoes, Oakley Jawbreaker Polarized sunglasses, chamois butter, more chamois butter, you name it. ‘Cause honestly, what better way is there to watch the race than from right there in the peloton?

Assuming you have some difficulty getting tickets to France (which is honestly the only thing we can imagine going sideways in this scenario) then hey, at least you’ll look amazing for your ride this weekend.

Just maybe remember to match your bike to the kit you’re wearing. Aaron (pictured) kinda forgot to do that. He apologizes profusely.


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